About the Job

• We are looking to hire a new colleague to join our Marketing Team as Strategy and Insight Analyst.
• The position is expected to build strong internal and external partnerships to identify insights across Markets and brilliantly execute to drive growth.
• It nurtures a culture of measurement and evaluation for continuous improvement.

Duties

The S & I Analyst:

• Will support the Senior S&I Manager to ensure brand strategy execution, support, and drive world class marketing strategy
• Be the custodian of consumer insights, deliver measurement and evaluation for key advertising.
• Ensure that brand strategy & communication is founded upon a deep understanding of the consumer.
• Support & drive world class understanding of consumer attitudes, motivations and trends that can be leveraged to grow our categories.
• Deliver Measurement and Evaluation for key advertising and promotional projects

Requirements

The ideal candidate should have:

• A Bachelor’s Degree in Marketing / Business / Statistics / Economics / Market Research or other related discipline preferred. Postgraduate Qualifications an advantage
• At least 5 years’ experience either within a market research agency and/an FMCG organization.
• Mixed Methods research capabilities: methodological experience in both quantitative and qualitative research techniques.
• Can demonstrate excellent commercial judgement & acumen.
• Experience at managing key stakeholders nationally & internationally would be an advantage.
• Ability to speak French would be an added advantage.