About the job

• We are seeking a dynamic and results-oriented Sales & Marketing Specialist to join our team. In this role, you will be responsible for driving sales growth and brand awareness through strategic marketing initiatives and effective sales strategies.
• The ideal candidate will possess a strong understanding of sales principles, excellent communication skills, and a creative approach to marketing.
• If you are passionate about driving business success and thrive in a fast-paced environment, we encourage you to apply.

Responsibilities

• Ensures utmost utilization and update of customer data base.
• Develops on-going profitable relationships with customers and continually maintaining a professional image of the company.
• Provides information on potential/ new customers.
• Plans activity-based journeys efficiently and provides all relevant reports to the supervisor timely and appropriately.
• Assists in the implementation of business development marketing strategies, plans, policies and procedures to increase profitability.
• Supports in enhancing market presence and competitive performance of all company products/ services.
• Supports the overall marketing objectives of ICNL both externally and internally
• Disseminates information about the promotions/ events, such as: the type to be planned, the target audience, the size of the event, the time frame and the proposed budget
• Assists in assessing and conducting market research to determine the marketing potential of new and existing business locations, available customers and makes recommendations to Head, Marketing 
• Plans and prioritizes personal marketing activities and customer/ prospect contact towards achieving agreed targets and growing own customer portfolio
• Makes marketing calls, responds to and follow up on marketing enquiries
• Communicates internally and externally using appropriates methods to facilitate the development of profitable business and sustainable relationships
• Conducts market research and analysis of market performance of company products to monitor customer preferences/ satisfaction and identify new markets for all company products
• Works with head, marketing and business area teams to conceptualize and develop new service lines based on market research
• Obtains and records customers’ complaints and follows up to ensure prompt resolution 
• Organizes and maintains customer files/ records system, filling correspondence and other documentation
• Reports to the Head, Marketing on all marketing activities including progress on achievement of set targets
• Any other assignment that may be required of you from time to time.

Qualifications

• B.sc in Marketing or any other related field, Excellent verbal and written communication skills