Job Description

• You will be responsible for creating, implementing, and overseeing our marketing campaigns across all channels.
• You will lead our marketing teams to spread brand awareness and increase sales through email, social media platforms, content distribution, SEO, and display ads.

Roles and Responsibilities

• Plan and oversee digitalmarketing campaigns across the following channels: email, website, social media, and external sites.
• Leading and implementation of our digital marketing campaigns.
• Conduct market research and competitor analysis to optimally drive brand awareness across all marketing channels.
• Allocate and monitor marketing budget and resources.
• Plan and plot content in various formats (videos, blog articles, press releases, infographics, banner displays, etc.).
• Implement the best marketing sequence for both lead and sales generation.
• Identify and monitor KPIs and metrics to increase the brand’s online presence.
• Ensure and maintain a good end-to-end customer experience in all channels.
• Brainstorm creative growth strategies.

Qualifications

• A Bachelor’s Degree in Marketing, Advertising, Mass Communications, or any related field.
• At least 5+ years of experience in a marketing role.
• Has subject matter expertise in the industry.
• Excellent written and verbal communication skills in English.
• Excellent analytical skills.
• Excellent leadership and teamwork skills.

Skills:

• Campaign management
• Project management
• Social media management
• Content management
• Email marketing
• Market research
• Digital Literacy
• Knowledgeable in ad serving tools (Dart & Atlas)
• Basic knowledge of HTML, CSS, and JavaScript
• Data Analysis
• Google Ads, Google Adwords, and Google Analytics.