Product Manager – Onboarding & User Engagement needed at PressOne Africa
Job title : Product Manager – Onboarding & User Engagement
Job Location : Lagos
Deadline : May 29, 2024
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Role Overview:
- As the Product Manager – Onboarding & User Engagement, you will bridge the gap between our products and our users.
- Collaborating closely with customer support, you’ll spearhead efforts to streamline onboarding processes, enhance user engagement, and drive product adoption.
- We’re looking for an individual who is driven by data-driven decision-making and is dedicated to creating outstanding user experiences.
Key Responsibilities:
User Onboarding:
- Optimize user onboarding processes to ensure a seamless and engaging experience for new users.
- Analyse onboarding metrics and user feedback to identify areas for improvement in the onboarding journey.
- Collaborate with cross-functional teams to implement intuitive onboarding enhancements and monitor their effectiveness.
- Increase Signup to Customer Metrics rate to > 15% per week by end of Q2, 2024.
- Achieve 95% Customer Onboarding Satisfaction score of 5 by June, 2024.
User Engagement & Retention:
- Implement strategies to increase user engagement and retention rates.
- Analyse user engagement metrics and conduct regular A/B tests to identify opportunities for improvement.
- Work closely with the marketing and content teams to develop engaging content and campaigns to drive user engagement.
- Achieve 65% retention rate by end of Q2, 2024.
Data Analysis:
- Dive deep into data analytics to uncover actionable insights about user behavior and product performance.
- Translate data insights into actionable recommendations to enhance user experiences and inform product decisions.
- Monitor key performance indicators (KPIs) related to onboarding and user engagement to track progress and measure success.
Cross-Functional Collaboration:
- Collaborate with the customer success, product engineering, marketing, and sales teams to align onboarding and user engagement strategies with overall business goals.
- Serve as the voice of the user, advocating for their needs and preferences in product discussions and planning sessions.
Requirements
- Bachelor’s degree in Business, Marketing, Computer Science, or a related field.
- 2+ years of experience in product management and business analysis.
- Strong analytical and data-driven mindset, with proficiency in data analysis tools and techniques.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Experience working in an agile environment and familiarity with agile methodologies.
- Passion for user experience, with a keen eye for detail and a commitment to delivering high-quality products.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
How to Apply for this Offer
Interested and Qualified candidates should Click here to Apply Now
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