Job title : Marketing Manager
Job Location : Lagos
Deadline : September 19, 2024
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Job Summary:
- We are seeking an experienced Marketing Manager with a background in the sports betting industry to join our team in Nigeria.
- As a Marketing Manager, you will develop and execute marketing strategies to drive customer acquisition, retention, and revenue growth.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies across channels (digital, social, email, events)
- Manage and optimize marketing budgets to achieve ROI goals
- Lead and collaborate with cross-functional teams (product, sales, customer support)
- Conduct market research and analyze customer data to inform marketing decisions
- Stay up-to-date with industry trends, competitors, and regulatory changes
- Manage and execute campaigns, promotions, and product launches
- Measure and report on marketing performance (KPIs, metrics)
Requirements:
- 3+ years of marketing experience in the sports betting industry
- Proven track record of successful marketing campaigns and strategies
- Strong understanding of Nigerian sports betting market and regulations
- Experience with digital marketing tools and platforms (e.g., Google Analytics, social media ads)
- Excellent communication, project management, and leadership skills
- Bachelor’s degree in Marketing or related field
Important to Have:
- Experience with data analysis and interpretation
- Knowledge of CRM software and customer retention strategies
- Familiarity with affiliate marketing and partnerships
- Certification in digital marketing (e.g., Google Analytics, HubSpot)
How to Apply for this Offer
Kindly submit your CV via email: okpala.winifred@hallagamingltd.com
- Sales / Retail / Business Development jobs
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