4 weeks ago
Job title : Marketing Communication Executive
Job Location : Lagos
Deadline : September 19, 2024
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Job Overview:
- We are on the lookout for an adept Marketing Communications Executive to join our dynamic marketing team.
- The ideal candidate will craft and execute strategic marketing communication plans, fostering brand awareness, engaging consumers, and contributing to overarching business goals.
Key Responsibilities:
- Strategic Planning: Develop and execute cohesive marketing communication strategies, ensuring consistent messaging across diverse channels.
- Content Creation: Generate compelling content for digital platforms, social media, print, and other mediums, effectively conveying product features, benefits, and brand narratives.
- Public Relations: Cultivate relationships with media, journalists, and influencers to secure positive coverage and amplify brand exposure.
- Campaign Management: Oversee the development and execution of marketing campaigns, including media buying, events, and exhibitions. Liaise with internal teams and external agencies for seamless delivery.
- Market Research: Stay informed about industry trends, consumer behavior, and competitor activities through comprehensive market research. Leverage insights to refine communication strategies.
- B2B Marketing: Develop and execute strategies targeting businesses, ensuring effective communication tailored to B2B clients.
- Collaboration: Work closely with the sales team, creating promotional materials and sales collateral to enhance their field efforts.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field. Master’s degree is a plus
- Proven experience (3-4years) in marketing communications, with a focus on strategic planning and execution.
- Demonstrated ability to create and execute successful marketing campaigns.
- Strong understanding of B2B marketing strategies and practices.
- Excellent written and verbal communication skills.
- Proficiency in utilizing various digital marketing tools and platforms.
- Previous experience in the consumer electronics or home appliances industry is a plus.
How to Apply for this Offer
Interested and Qualified candidates should Click here to Apply Now
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