Digital Marketer needed at X Factor Productions Ltd

3 weeks ago

Job title : Digital Marketer

Job Location : Lagos

Deadline : March 05, 2024

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Job Description

  • The candidate will develop, implement, and manage marketing campaigns promoting the organization’s products and services. The candidate will majorly enhance brand awareness, drive web traffic, and acquire leads/customers.

Key Responsibilities

  • Develop marketing strategies that align with the organization’s business goals Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Conduct market research and analyze trends to identify new opportunities and improve campaign performance
  • Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
  • Stay up-to-date with emerging digital marketing trends and technologies

Qualifications

  • Interested candidates should possess a Bachelor’s Degree, HND or OND qualification with 3 years work experience.
  • 3 years of experience in digital marketing or related field
  • Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
  • Proficient in marketing automation tools
  • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
  • Strong project management skills
  • Excellent written and verbal communication skills

Important Skillset:

  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

How to Apply for this Offer

Interested and Qualified candidates should Click here to Apply Now

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