JOB RESPONSIBILITIES

• Creating and maintaining a social media marketing editorial calendar, with targeted topics outlined for different dates, as well as a plan for where and how that content will be shared
• Researching, Writing/producing/outsourcing all sorts of content production (written, image-based, video, etc.)
• Compiling and uploading content, then tracking its performance across the many different social media networks, and the wider web (via forums, social bookmarking sites, etc.)
• Generate effective social media influencer marketing campaigns, whereby powerful social users are turned into brand advocates who promote the brand’s products, services, etc
• Monitoring brand and product-related conversations to measure sentiment, watch for PR emergencies, Identify important/relevant discussions, answer questions, etc.
• Track and measure the performance of all branded channels, including at least Facebook, YouTube, Instagram, and Twitter.
• Monitoring users’ engagement with and feedback on every post
• Provide community feedback to the management and stakeholders.
• Plan and execute community initiatives and programs.

JOB QUALIFICATIONS

• Bachelor’s degree in Mass communication
• Minumum of 2 years working experience in previous role.
• Ability to create authoritative and persuasive texts.
• Flexible and engaging writing style.
• Knowledge of pertinent engagement metrics.
• Maximum age 25 years
• Able to work well within a team.
• Proficiency in MS Office tools.
• Solid analytical skills.
• Detail-oriented.
• Strong interpersonal skills.