About the Role

• The Social Media Executive / Content Strategist is responsible for managing the public platforms of clients and developing strategies that actualize brand objectives.

Job Description

• Develop effective content and digital strategies for existing clients and prospects.
• Create sharp, memorable, and compelling written pieces that prompt action.
• Responsible for managing 4 Accounts: 3 Retainer and 1 Project-based account.
• Collaborate with Videographers and Multimedia Designers to ensure that posts are engaging.
• Optimize content for publication across various social media sites.
• Deliver content for client approval in a timely manner and post as required at optimal times.
• Monitor users’ engagement with and feedback on every post.
• Cover events for social media and participate in briefing sessions with clients and other agencies.
• Remain abreast of changes to all pertinent social media applications and propose new concepts and approaches for social media management that will align with client goals.
• Meet and surpass all client expectations through an excellent display of digital mastery and peerless execution of projects.
• Develop innovative solutions for clients with impactful results that will increase client budgets while delivering excellent results.
• Explore the potential value of social media sites that are not yet in our repertoire.
• Work with the internal teams to understand and deliver client project goals (both short and long-term).
• Build quality proposals with unique insights and consumer behaviour to win new business.
• Consistently brainstorming and collaborating with the team for new ideas and strategies
• Deliver insightful consumer, competitive, and market analyses; and develop strategic plans that galvanize our teams.
• Create and develop commercial opportunities with existing clients maximizing account and revenue growth. Manage client projects ensuring 100% repeat business on all clients’ projects.
• Analyze and report on the effects of publications.
• Compile third-party and native platform information to build data-driven reports and strategies.
• Take responsibility for additional tasks assigned to you by the team/agency. Participate in team activities.
• Complete all training and at least two self-development programmes in a year.
• Maintain a professional code of conduct and adhere to industry regulatory requirements.

Requirements

• Minimum of B.Sc Degree in Mass Communication or related discipline
• Minimum of 2 years cognate experience.
• Excellent communication and interpersonal skills