Job title : Senior Category Executive
Job Location : Lagos
Deadline : July 28, 2024
Quick Recommended Links
About the job
- To set & deploy the Trade Marketing Business Plan of an assigned brand/category and manage the execution of all necessary national & tailored activities to increase company Sales and maximize profitability through efficient spending within these categories/brands
Relationship with Suppliers/Principals
- Prepares and updates all customized reports with the principle
- Tracks the budgets that are aligned with suppliers and makes sure that they are spent as per the trade plan agreed.
Brand Management
- Executes the joint business plan for the brands in order to focus the efforts and maximize brand sales.
- Executes the Marketing Plan in order to grow brand sales.
- Works with local agencies on the execution of the brand marketing activities and development / deployment of in-store & POS material in order to ensure top quality execution and achieve brand image / equity objectives
- Analyzes brand sales data and market share trends and come up with meaningful conclusions and insights in order to develop the necessary marketing activities.
Communication with the Sales Team
- Communicates the brand marketing plans and activities to the Sales team in a timely manner in order to ensure flawless execution of these activities.
- Conducts frequent field visits and communicates observations to management in order to ensure in-store execution meets brand strategy.
- Collects and understands from sales’ customer objectives and plans, and develops the necessary brand plans that fit the customer objectives in order to maximize sales and secure customer’s support.
Category & Shopper Understanding
- Outlines the dynamics of the brand’s category in order to develop the necessary activities. (Competitors, pricing, range, activities, etc.)
- Collects data concerning shopper needs, habits and trends with regards to the assigned brand in order to develop the necessary marketing activities.
Transmed Purpose
- Acts as a role model by living the Transmed Purpose on daily basis
Relationship with Suppliers/Principals
- Acts as a role model by living the Transmed Purpose on daily basis
- BA Degree in Business Administration/Marketing
- 2 – 3 years of experience in sales
- FMCG experience is a must
How to Apply for this Offer
Interested and Qualified candidates should Click here to Apply Now
- Sales / Retail / Business Development jobs
Apply for job
Related Jobs
Email Me Jobs Like These
New Job Alert
Never miss a chance!
Let us know your job expectations, so we can find you jobs better!
Showing 1–10 of 539 jobs