Job Expired

Sales and Marketing Lead needed at Oludidit

Job title : Sales and Marketing Lead

Job Location : Lagos

Deadline : April 16, 2024

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Role Overview

  • The incumbent will be responsible for driving the growth of the business, and its partner companies, by generating new business opportunities and leads.
  • The incumbent will also further contribute the to the business’s marketing by improving the brand’s market position.
  • This includes developing marketing strategies and tactics, product demonstration, sales techniques implementation, sales control systems and driving the sales team.

Job Duties / Responsibilities / Accountabilities

  • Grow the marketing team, and coordinate all marketing/sales activities and policies, to achieve the company’s business strategies.
  • Drive the Business Development /Marketing function by building and sustaining business relationships with high-level stakeholders, individuals and organizations.
  • Develop strategies for market penetration and brand development, to maximize profitability, and achieve stakeholders’ objectives.
  • Carry out due diligence on all business leads, and propose potential business sales, by contacting potential partners; discovering and exploring opportunities.
  • Stay up-to-date with the latest trends and best practices in online marketing and measurement
  • Close new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations
  • Provide feedback to Executive Management regarding competitive offerings, prospect needs and general product development ideas.
  • Drive increased revenue and profit generation to achieve business growth, by at least 20% annually.
  • Evaluate emerging technologies and provide thought leadership and perspective, for adoption within the business as appropriate
  • Demonstrate key knowledge of the Nigerian private and public sector, and how government contract bids are made.
  • Screen potential business deals by analyzing market strategies, deal requirements, deal potential, and financials; evaluating options, resolving internal priorities, and recommending equity investments where appropriate.
  • Develop negotiating strategies and positions by studying integration of new ventures with the company’s strategies and operations; examine risks and potentials, estimating the business’s needs and goals.
  • Carry out PESTLE and SWOT analyses; to keep abreast of market trends, and send same to Executive Management as monthly and quarterly business reports
  • Protect the organization’s value by keeping information confidential, and operating with the highest ethical standards.
  • Directly manage ad-hoc marketing teams to consolidate strategic brand initiatives
  • Create a social media calendar for the quarter and the year, and work with the customer service and graphics teams to ensure post deadlines are met
  • Oversee all social media posts, engagements, and live events – on and offline
  • Oversee customer support processes and organize them to enhance customer satisfaction by:
    • Reviewing all previous-day client interactions on all communication channels before the start of a new day, and identifying opportunities for process improvement
    • Reviewing all brand communications (both digital and non-digital media) to ensure adherence to established brand standard.

Professional Requirements

  • Bachelor’s Degree in Marketing, Management, Business Administration or any relevant discipline
  • An MSc in Marketing or an MBA, would be an added advantage.
  • A minimum of 5 years’ experience, in a similar managerial position is required
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Demonstrable experience leading and managing marketing database, email, social media and display advertising campaigns
  • A proven track record of increasing revenue.

Key Competencies / Skills:

  • Superb stakeholder and relationship management skills
  • Excellent project management skills
  • Strong analytical skills and data-driven thinking
  • Ability to multi task effectively
  • Excellent negotiation skills, with a proven track record of successfully pitching for new business
  • Superb proposal writing and reporting Skills.

Managerial Skills (if this is a managerial position):

  • Excellent influencing and negotiating skills.
  • Excellent written, verbal and interpersonal communication skills.
  • Financial acumen and analytical skills.
  • Ability to lead and manage a team
  • Strong work and business ethics
  • Excellent supervisory skills
  • Strong links to industry and knowledge of the business drivers for the key markets.

How to Apply for this Offer

Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.

  • Sales / Retail / Business Development  jobs
  • Sales and Marketing Lead jobs

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