Regional Marketing Manager needed at Multipro Consumer Products Limited

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Job title : Regional Marketing Manager

Job Location : Oyo

Deadline : August 10, 2024

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Job Description

  • The Regional Marketing Manager will be responsible for developing and executing effective marketing strategies to drive brand awareness, customer engagement, and sales growth in the Southwest region of Nigeria.
  • This role requires a dynamic and results-driven individual with a deep understanding of the regional market, strong leadership skills, and a passion for the beauty and hair care industry.


  • Develop and implement regional marketing plans and campaigns to achieve business objectives.
  • Conduct market research to identify new opportunities, trends, and competitive landscape in the Southwest region.
  • Build and maintain strong relationships with key stakeholders, including distributors, retailers, and salons.
  • Coordinate and execute promotional events, product launches, and trade shows to increase brand visibility and customer engagement.
  • Monitor and analyze the performance of marketing campaigns, providing regular reports and insights to senior management.
  • Collaborate with the national marketing team to ensure alignment with overall brand strategy and messaging.
  • Manage regional marketing budget, ensuring efficient allocation of resources to maximize ROI.
  • Train and mentor marketing teams to enhance their skills and effectiveness.
  • Ensure compliance with all company policies and industry regulations.
  • Ensure the deployment, installation, compliance, and maintenance of merchandising and point of sale materials in the region.
  • Brilliant execution of all activation activities in line with agreed objectives.
  • Effective deployment of POP materials.
  • Achievement of target vs. actual performance (KPIs).
  • Availability of pre- and post-evaluation of all activation activities.


  • Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus.
  • Minimum of 5 years of experience in marketing, preferably in the beauty, FMCG, or related industry.
  • Proven track record of developing and executing successful marketing strategies.
  • Strong understanding of the Southwest Nigerian market and consumer behavior.
  • Excellent communication, negotiation, and interpersonal skills.
  • Ability to work independently and as part of a team.
  • Proficiency in digital marketing tools and techniques.
  • Willingness to travel within the region as required.

How to Apply for this Offer

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