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About Mumspring’s Job offer
Job title : Product Marketing Officer
Job Location : Lagos
Deadline : March 5, 2021
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- We are looking for a creative Product Marketing Officer to highlight the best features of our products and to then build marketing campaigns for these.
- The Product Marketing Officer will be responsible for researching market trends and working with various departments to successfully launch new products.
- You should also keep abreast of industry innovations and new marketing techniques.
- Build on product messaging that sets new products apart from others in the market to give them a unique selling point
- Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process
- Plan and participate in the launch of new services and products which involve several different departments
- Take part in presentations
- Obtain insights into customers’ usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data
- Review inventory levels and ensure product availability
- Agree timelines and deadlines for the development of new products with product management and Technology department.
- Use market research data to establish product pricing
- Speak and present about products to both external and internal audiences
- Test new goods and products
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Work with various teams (design, content, product, sales) to implement strategies.
Skills / Requirements
- A first degree in Business, Marketing, or related field.
- Relevant professional qualifications would be a plus.
- Previous experience as a Product Marketing Officer or related role is required.
- Proficiency in the use of Analytical tools.
- Project management skills.
- Ability to conduct research.
- 2 years Experience.
How to Apply for this Offer
Interested and Qualified Should Click here
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