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Marketing / Sales Executive (Digital Marketing) needed at EduBulb Consulting

Job title : Marketing / Sales Executive (Digital Marketing)

Job Location : Lagos

Deadline : April 01, 2024

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Job Objective(s)

  • Use various channels to reach customers, build brand awareness and promote products. Have a deep knowledge of digital media planning strategies.

Duties & Responsibilities

  • Support the development and implementation of digital marketing communications strategies
  • Plan digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
  • Create winning strategies to grow the company’s social media presence
  • Identify trends and derive insights, for spending optimization
  • Strong analytical skills to assess the entire customer experience across multiple channels and customer touch points is key
  • Collaborate with agencies and other vendor partners to achieve campaign objectives
  • Measuring and reporting on the performance of all digital marketing campaigns
  • Derive marketing insights and translate them into business decision
  • Manage CRM integration to overall business objectives
  • Channel optimization (Social media, web, email, and others)
  • Content development
  • Calendar management
  • Analytics and reporting
  • Identify trends and co-opt into messaging
  • Monitor key online metrics to track success
  • Liaise with marketing, sales, designs and content teams to optimize customer experience and ensure brand consistency

Job Requirements

  • B.Sc./ HND in Marketing, Communications, Media or any other related field.
  • 5-8 years experience in digital marketing.
  • Professional qualifications and certifications are required.
  • Knowledge of online listening tools.

Key Competency Requirements:
Knowledge:

  • Knowledge of online listening tools
  • Strong project management skills
  • Pays attention to detail
  • Must be able to juggle multiple projects at the same time
  • Analytical skills with a problem-solving aptitude.
  • Excellent oral and written communication skills.
  • Good report writing and presentation skills.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of analytics tools (e.g Google Analytics)

Skill / Competencies:

  • SEO/SEM
  • Analytics and reporting
  • Campaign management
  • Performance management
  • Knowledge and use of online listening tools
  • Knowledge of online marketing tools.

How to Apply for this Offer

Interested and Qualified candidates should Click here to Apply Now

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