Marketing Officer needed at Wasche Point Laundry Limited

Job Description

• Conduct market research to identify trends, customer needs, and competitors. Analyze data to make informed marketing decisions.
• Assist in creating and executing marketing campaigns, including online and offline advertising
• Generate marketing content such as blog posts, social media updates
• Plan and coordinate marketing events, trade shows, and promotional activities to reach target audiences.
• Develop and update marketing materials, brochures, presentations, and other collateral to support sales and promotional efforts.
• Engage with customers through various channels, gather feedback, and address inquiries or concerns in a timely manner.
• Assist in managing the marketing budget, allocate resources effectively, and ensure cost-effective marketing efforts.
• Uphold brand identity and guidelines across all marketing materials and communications.

Requirements and Skills

• Interested candidates should possess a Bachelor’s Degree in relevant fields with 1 – 2 years work experience.
• Proven experience as a marketing officer or similar role
• Solid knowledge of marketing techniques and principles
• Good understanding of market research techniques, statistical and data analysis methods
• Excellent knowledge of MS Office and marketing software (e.g. CRM)
• Thorough understanding of social media and web analytics
• Excellent organizational and multi-tasking skills
• Outstanding communication and interpersonal abilities
• Creativity and commercial awareness
• A team player with a customer-oriented approach