Marketing Manager needed at AB&F GLOBAL – Apply Now
Job title : Marketing Manager
Job Location : Lagos
Deadline : July 07, 2023
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Responsibilities
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Requirements and skills
- B.Sc / M.Sc Degree.
- At least 3 years relevant work experience.
- Demonstrable experience in marketing together with the potential and attitude required to learn.
- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
- Solid knowledge of digital marketing.
- Experience in setting up and optimizing Google Adwords campaigns.
- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
- A sense of aesthetics and a love for great copy and witty communication
- Up-to-date with the latest trends and best practices in online marketing and measurement.
How to Apply for this Offer
Interested and qualified candidates should send their detailed CV to: [email protected] using the Job Title as the subject of the email.
- Sales / Retail / Business Development jobs
- Marketing Manager jobs