Marketing Consultant needed at Golden Oil Industries Limited

Job title : Marketing Consultant

Job Location : Lagos

Deadline : June 10, 2024

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  • Conducting market research to understand customer trends and needs and develop effective overall marketing plans.
  • Examining market trends, competitor activities, and customer feedback to optimize strategies for maximum performance outcomes.
  • Utilizing various media and digital platforms according to customer demographics and preferences to reach a broader audience base.
  • Crafting promotional materials, such as brochures, advertisements, and other marketing tools, to increase brand familiarity and recognition among target audiences.
  • Establishing connections with prospective clients and partners to ensure alignment in achieving business goals.
  • Setting objectives for marketing projects and monitoring performance metrics against those benchmarks as part of the decision-making process within the marketing department.
  • Tracking changes in digital technology, consumer behaviours, platforms, etc., to adjust existing strategies or create new ones as necessary.
  • Overseeing budgets for marketing efforts to guarantee cost-effectiveness over time while maximizing results across channels.
  • Analysing key data points such as engagement numbers and website analytics to measure successes or areas of improvement for future marketing initiatives.
  • Composing comprehensive reports on campaign results with recommendations on how best to move forward with new strategies informed by data analysis.

Requirements and skills

  • BSc/BA & MSc/MA in marketing, business or relevant field.
  • Proven experience as marketing consultant or similar role.
  • Knowledge of data analysis and market research.
  • In-depth knowledge of marketing principles and best practices.
  • Proficient in MS Office/Working knowledge and marketing software .
  • Ability to think strategically and analytically.
  • Apt in writing proposals and reports.
  • Communication (oral and written) and presentation skills.
  • Outstanding organizational abilities.
  • Aptitude in problem-solving.

How to Apply for this Offer

Interested and qualified candidates should forward their CV to: using the position as subject of email.

  • Sales / Retail / Business Development  jobs
  • Marketing Consultant jobs