Digital Marketing Specialist/Ad Specialist is needed at Digital Marketing Agency

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Digital Marketing Agency’s job vacancy, Career and Recruitment

Job title : Digital Marketing Specialist/Ad Specialist jobs in Not specified

Job Location : Not specified

Deadline : February 24, 2022

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This role is for a digital marketing agency.

All employees will work remotely (permanently)

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Agency client types: Healthcare, Technology, E-commerce and start-ups

Employment Type: Full time, remote

Professional Skills & Experience 

  • No less than 2 years experience in Paid Marketing – Search Engine Marketing (SEM) and Social Media Marketing and Advertising (SMM).

  • Proficiency in MS Excel, PowerPoint, and Word.

  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

  • Experience working with popular PPC ad platforms (Facebook, Youtube, Google, Bing AdCenter, etc).

  • Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.

  • Social Media Strategist using social media for brand awareness and impressions

  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+, Ad platforms and other social media best practices

  • Analytical thinking with strong math skills

Key Functional Areas of Responsibility

  • Proven experience as a PPC Manager or Digital Marketing Specialist

  • Day to day management of social media accounts & communities .á 

  • Manages internet pay-per-click advertising campaigns including the strategy and implementation across different Ad platforms

  • Manage, review, and perform daily account responsibilities associated with Facebook, Youtube, Google Ad platforms.

  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)

  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification

  • Set up and optimize company pages within each platform to increase the visibility of the companyÕs social content

  • Measure the success of every social media campaign

  • Stay up to date with latest social media best practices and technologies

  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

  • Manage the creation of large keyword lists.

  • Provide creative copy suggestions and graphical ad templates.

  • Manage Display network placement lists on AdWords and through other contextual advertising platforms.

  • Provide recommendations and execute strategies for keyword opportunities, audience insights, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

  • Provide oversight and manage new paid campaigns, ad groups, and accounts and aid in the creation of paid marketing initiatives.

  • Keep pace with digital and industry trends and developments.

  • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals.

  • Monitor and evaluate ad results and performance across the ad channels.

*Media / Advertising / Branding jobs in Nigeria

*Media / Advertising / Branding jobs in Not specified

*Digital Marketing Specialist/Ad Specialist in Not specified

How to Apply for this Offer

Interested and Qualified Candidates should Click here to Apply online

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