Responsibilities:

• Develop and execute digital marketing strategies to drive brand awareness, engagement, and conversion across various online channels.
• Manage and optimize digital advertising campaigns (e.g., PPC, display, social media ads) to meet ROI targets.
• Analyze website traffic and user behavior using analytics tools to optimize website performance and user experience.
• Collaborate with cross-functional teams to integrate digital initiatives into overall marketing plans.
• Stay updated on digital marketing trends, tools, and best practices to recommend and implement innovative strategies.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in digital marketing, with a focus on strategy development, campaign management, and analytics.
• Strong analytical skills and proficiency in digital marketing tools (e.g., Google Analytics, AdWords, social media management platforms).
• Excellent communication and project management skills.
• Ability to work effectively in a fast-paced environment and manage multiple priorities.