Digital Marketer needed at Enyata

Job Expired
1 month ago

Job title : Digital Marketer

Job Location : Lagos

Deadline : March 02, 2024

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Principal Accountabilities

  • You will report to the Head of Marketing and Communication. Your responsibilities will include:
  • Develop digital marketing strategies by identifying customer cohorts to whom Enyata can be marketed.
  • Creating & executing campaigns, and analyzing the effectiveness of such campaigns with a focus on international markets.
  • Manage and Optimize Enyata marketing channels for lead generation.
  • Plan and execute all web, SEO/SEM, database marketing, and display advertising campaigns.
  • Contribute to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
  • Manage paid ads and make performance reports. Perform daily account management and pay-per-click accounts on Google AdWords and other search platforms.
  • Create paid ads on LinkedIn and other relevant social media platforms.
  • Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
  • Manage and maintain updates for large keyword lists.
  • Measure and report the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Develop a strategy that combines technical and content elements, to drive ongoing improvements in SEO and organic search results.
  • Measure, track, and optimize engagement from the top of the funnel throughout the customer journey to ensure marketing is accelerating sales efforts to close business.

Job Requirements:

  • Excellent understanding of digital marketing concepts.
  • 3+ years of hands-on experience in managing digital marketing campaigns.
  • Proven work experience as a Digital marketing specialist ( SEO, SMO, PPC, Google Ads, Email, ORM Content Marketing).
  • Must have prior B2B marketing experience
  • Familiarity with social media trends.
  • Excellent communication skills.

The following qualifications will assist the successful candidate in carrying out these responsibilities:

  • Creative.
  • Self-drive.n
  • Ability to communicate clearly and to effectively influence others.
  • Experience or willingness to learn.

How to Apply for this Offer

Interested and Qualified candidates should Click here to Apply Now

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