The Role:

• The Digital Content & Design Assistant will play a vital role in supporting the creation and execution of engaging visual content and social media strategies to elevate Periwinkle Residences’ brand awareness and online presence.
• You’ll leverage your design skills, content creation expertise, and social media knowledge to develop impactful marketing materials and foster a thriving online community.
• We require a minimum of 3 years of experience, with a strong preference for experience in a branding or marketing design role.

Your responsibilities will encompass a broad range of activities, including:

Graphic Design & Content Creation:

• Develop visually compelling graphics, social media posts, presentations, and other marketing materials that align with Periwinkle Residences’ brand identity.
• Utilize Adobe Photoshop and other design software to create high-quality visuals.
• Conceptualize and execute engaging short-form video content (e.g., social media videos, explainer videos) using video editing software like DaVinci Resolve, Premiere Pro, or Pinnacle Studio (familiarity with any is sufficient).
• Assist with photography shoots and manage the brand’s image library.

Social Media Management & Growth:

• Develop and implement engaging social media content calendars to build brand awareness and community engagement across various platforms.
• Manage and monitor social media accounts, responding to comments and messages in a timely and professional manner.
• Analyze social media data and insights to measure campaign performance and identify areas for improvement.
• Stay up-to-date on the latest social media trends and best practices.

Branding & Marketing Support:

• Collaborate with the marketing team to develop and execute comprehensive branding and marketing campaigns.
• Assist with the creation of marketing collateral, such as brochures, flyers, and presentations.
• Maintain brand consistency across all marketing materials and communications.

Other Responsibilities:

• Stay informed about current design trends and industry best practices.
• Be a team player, collaborating effectively with colleagues across the branding and marketing departments.
• Maintain a positive and professional work environment.

Qualifications:

• Minimum 2.5 years of experience in a design-related field, preferably within a branding or marketing role.
• Strong portfolio showcasing graphic design skills, content creation abilities, and an understanding of visual storytelling.
• Proficiency in Adobe Photoshop and other design software (e.g., Illustrator, InDesign).
• Working knowledge of video editing software (DaVinci Resolve, Premiere Pro, Pinnacle Studio, or similar).
• Solid understanding of social media marketing principles and best practices.
• Excellent written and verbal communication skills.
• Strong organizational and time management skills, with the ability to multi-task effectively.
• A keen eye for detail and a commitment to producing high-quality work.
• A passion for branding and a desire to contribute to the growth of a successful company.

Benefits:

Periwinkle Residences offers a competitive salary and benefits package, along with the opportunity to:

• Play a vital role in shaping the visual identity and online presence of a leading real estate developer.
• Work in a creative and fast-paced environment with a talented team.
• Gain valuable experience in branding, marketing, and social media management.
• Contribute to the success of a thriving company with a focus on innovation and excellence.