Content Strategist needed at Elizabeth Maddeux

Job Expired
3 weeks ago

Job title : Content Strategist

Job Location : Lagos

Deadline : February 15, 2024

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Job Duties

  • Owning the execution of an editorial calendar incorporating engaging content that brings clients and referrals
  • Performing exhaustive research to gain in-depth knowledge of all customer personas
  • Performing extensive research and analysis on consumer thoughts and trends
  • Creating specifications and content appropriate for the brand’s target audience
  • Ideation and creation of social media content across all platforms (Instagram, Facebook, YouTube, Twitter/Threads, LinkedIn)
  • Execute and optimize email campaigns and flows
  • Creating advertising and marketing materials and overseeing their production
  • Creating advertising material for print, billboards, lamp posts, electronic boards, etc
  • Planning and executing content production with the CEO and other executives at the firm
  • Collaborating with content management teams, creative teams, and writers to implement the strategy
  • Assisting with Public Relations initiatives as they come up
  • Developing content governance guidelines for tone, style, and voice of all content and ensuring they are followed
  • Developing editorial strategy so content is consistent across all delivery platforms
  • Conducting periodic content audits
  • Tracking and calculating content ROI
  • Ensuring that content strategy meets business objectives
  • Strategizing and improving content delivery and promotion
  • Analyzing the content marketing strategy to evaluate whether it’s working or not.

Qualifications

  • B.Sc. in Mass Communication or any related field
  • 2+ years of experience creating and executing a content calendar
  • Proven ability to drive growth and engagement on social media
  • Ability to provide examples of prior content creation, from ideation to execution
  • Data-driven with solid understanding of key content metrics
  • Ability to capture a brand voice and values and implement across all forms of content
  • Strong research and proof-reading skills
  • Knack for conceptualizing new content through the repurposing of existing video and written content
  • Superior organizational skills.
  • Excellent copywriting skills
  • Content monetization skills
  • Strong team-building skills
  • Strong attention to detail
  • Strong Leadership qualities

How to Apply for this Offer

Interested and qualified candidates should send their CV and link to their portfolio to: elizabeth.maddeux@gmail.com using the job title e.g “Videographer” as the subject of the mail.

  • Media / Advertising / Branding jobs
  • Content Strategist jobs

  • This job has expired!