Content and Social Media Specialist needed at Bean Creative

4 weeks ago

Job title : Content and Social Media Specialist

Job Location : Lagos

Deadline : March 04, 2024

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Job Overview:

  • As a content and social media specialist, you will be directly involved in maintaining and enhancing exposure of the brand image across social media channels.
  • The content and social media specialist is expected to be up-to-date with the latest digital technologies and social media trends in expressing our brand’s image creatively.

Responsibilities/Duties

  • Create content such as social graphics, visual development, animated GIFs and short form video that will resonate with them and push them further down the marketing funnel.
  • Oversee the content presented on the corporate website, subsidiary, and affiliate blogs.
  • Perform research on current benchmark trends and audience preferences
  • Oversee social media accounts’ design (e.g. Facebook timeline cover, Instagram, twitter pages, profile pictures and blog layout)
  • Design, manage, and implement social media strategy to align with business goals.(daily / weekly)
  • Collaborate with other teams, like marketing, sales and operations, to ensure brand consistency.
  • Suggest and implement new features to develop brand awareness, like promotions and competitions.
  • Stay up to date with current technologies and trends in social media, design tools and applications.
  • Channel branding and optimization.
  • Stay up-to-date with current technologies and trends in social media, design tools and applications

Reporting

  • Preparing weekly reports using social media listening tools.
  • Generate custom actionable insights from social media analysis.
  • Work with the team to analyze marketing campaigns, track metrics and generate a report.

Agency

  • Manage external agency relationships project.
  • Management to guarantee the delivery of results to the agreed timelines
  • Developing reports and outputs to our clients

Preferred Qualification:

  • Bsc Degree in Marketing or relevant field and 4+ years professional experience in social media specialist, proven track record of successfully maintaining social media handles for brand/personality management and initiatives.
  • Hands-on experience in content management
  • Ability to deliver creative content (text, image and video)
  • Solid knowledge of SEO, keyword research and Google Analytics
  • Ability to multi-task, focus on priorities and maintain attention to detail
  • Knowledge of online marketing channels
  • Excellent interpersonal skills and follow-up skills
  • An ability to recognize good design and maintain a consistent aesthetic

How to Apply for this Offer

Interested and Qualified candidates should Click here to Apply Now

  • Media / Advertising / Branding jobs
  • Content and Social Media Specialist jobs