• As the Content and Community Specialist for the ECFO community, your role will be to execute content strategies to engage and grow our community.
• Your role involves creating compelling content, fostering meaningful interactions, and building relationships with our audience to drive brand awareness, loyalty, and advocacy.
• In this role, you will work closely with the Head of Marketing and Senior Growth Marketing Specialist to run and manage the community and produce engaging long and short-form content, including but not limited to blog posts, e-books, webinars/podcasts, and social media.
• You may also be expected, from time to time, to support with content needed for Duplo or its subsidiaries. 
• You will also be responsible for tracking, monitoring, and reporting on the performance of your content.

Responsibilities:

Strategy 

• Develop a growth and content strategy aligned with short and long-term objectives to generate interest in the community, attract new members, and foster engagement among community members.
• Research industry trends, competitor strategies, and audience preferences to inform content planning and generate new ideas to draw the audience’s attention.
• Monitor sentiment, feedback, and user behaviour to gain insights and inform future strategies.

Content Creation 

• Build and execute a social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. 
• Oversee all of the ECFO Community’s social media channels as well as the community platform, including analytics and reporting.
• Write clear, error-free, and compelling copy for various mediums (e.g. social ads, blog posts, e-books, email campaigns). Edit and proofread copy as needed.

Community Engagement

• Cultivate and nurture an active and engaged community. 
• Organize virtual and physical events to bring community members together and enhance engagement.
• Respond promptly to user comments, messages, and inquiries with a focus on providing value and fostering positive interactions.
• Develop and implement strategies to encourage user-generated content, discussions, and participation.

Requirements:

• At least 3-5 years experience in content and community management experience, ideally at a financial institution
• Creative thinking and problem-solving abilities, with a passion for building and nurturing online communities.
• Meticulous attention to detail and ability to hold grammatical and brand standards
• Strong sense of ownership and determination to get things done.
• Exceptional communicator (written and oral) with strong interpersonal skills
• Can-do attitude with a willingness to roll up your sleeves and figure it out
• Great organizational skills, ensuring nothing falls through the cracks
• Be emotionally intelligent, humble, and excited to work within a team with a diverse set of experiences, backgrounds, and skills