Community Manager needed at ETAP Digital Limited

4 weeks ago

Job title : Community Manager

Job Location : Lagos

Deadline : March 03, 2024

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Job Brief

  • ETAP seeks a Community Manager who will primarily focus on developing and maintaining relationships with current and potential customers, industry partners, and other stakeholders.
  • You will be expected to be the voice of the brand, manage all social media accounts, and create and curate content that is relevant and valuable to the community.
  • You will create a positive and engaging experience for ETAP’s supporters and followers on all social media channels (Facebook /Instagram/Twitter/TikTok/LinkedIn/YouTube, etc.).
  • The position will help drive thoughtful conversation among ETAP social media audiences, coordinating the day-to-day posting of all content, and responding to and/or escalating complaints.
  • The selected candidate will collaborate with the Brand & Marketing team to ensure ETAP is meeting its audience engagement and growth goals.
  • The individual will monitor social trends, build online connections for ETAP, and is passionate about ETAP’s mission of making insurance enjoyable for all.

Job Responsibilities:

  • Develop and execute a social media and content marketing strategy that drives engagement, growth, and retention of the ETAP community.
  • Manage all social media accounts and create, curate, and post content that is relevant, informative, and valuable to the community.
  • Act as a liaison between the company and the community, conveying information, updates, and feedback both ways.
  • Monitor social media platforms for trends and news related to car insurance, and use this information to develop content and engagement strategies.
  • Respond to comments, questions, and complaints on social media, and work with customer service teams to resolve issues in a timely manner.
  • Create and maintain relationships with industry partners, influencers, and other stakeholders to expand the reach of the ETAP brand.
  • Identify and nurture advocates within the community who can promote ETAP and ETAP’s products.
  • Monitor and analyze social media and engagement metrics to understand the effectiveness of campaigns, and use this information to improve strategies over time.
  • Create and manage social media advertising campaigns to reach new customers and drive app downloads.
  • Manage the ETAP blog and create relevant and engaging blog content.
  • Gather feedback from the community regarding ETAP’s products, services, and overall user experience.
  • Communicate this feedback to relevant teams within the company to drive product improvements.
  • Act as a brand ambassador for ETAP and ensure that all online interactions are consistent with the brand’s messaging and values.
  • Organize and promote events, both online and offline, to bring the community together and enhance their sense of belonging.
  • Attend industry conferences and meetups to connect with the community in person.
  • Encourage and facilitate user testimonials, case studies, and other forms of positive feedback
  • Collaborate with internal teams, including marketing, product development, and
  • customer service, to ensure consistent messaging across all channels and timely
  • resolution of problems.
  • Perform other duties as assigned.

What we look out for:

  • At least a Bachelor’s in a relevant discipline (Mass comm, Communication, Marketing, and Advertising).
  • Successful track record with managing social media platforms (Facebook, Instagram, Twitter, YouTube, digital-based, Web).
  • Strong and consistent communication skills.
  • Creativity to Think outside the box.
  • Knowledge of social media management tools.
  • Basic understanding of analytics and reporting.
  • Ability to package communication material for different audiences.
  • Ability to deliver creative strategic content, texts, images, and videos.
  • Strong writing skills – copywriting and editing skills suitable for each platform, from
  • knowing how to write a successful tweet to using effective storytelling techniques.
  • Strong video content editing skills.

How to Apply for this Offer

Interested and Qualified candidates should Click here to Apply Now

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