Commercial / Category Associate Beverage needed at Workforce Group

• We are seeking to hire a Commercial/Category Associate Beverage for our client, one of Africa’s leading food and beverage companies. The ideal candidate will play a crucial role in driving business development, revenue, and profit by building relationships with prospective clients and converting them into satisfied customers. Working closely with the Category Commercial Lead, will contribute to achieving company goals and growth targets. Their responsibilities will include delivering engaging presentations, managing client communications, and driving customer acquisition. See below Job details.

Key Responsibilities:

• Follow and achieve departmental sales goals on a monthly, quarterly, and yearly basis. Implement strategies to drive sales growth and meet or exceed targets.
• Partnership with Brands to drive distribution of products in the on-trade/off-trade channel.
• Actively seek new sales opportunities through cold calling, networking, and leveraging social media platforms.
• Identify and engage with potential clients to generate leads and expand the customer base.
• Preparing and delivering appropriate presentations on products and services.
• Strengthen relationships with existing clients and contacts, exploring opportunities for upselling or cross-selling. Proactively seek potential clients, establish new business relationships, and nurture them to generate future sales.

Job Requirement:

• Bachelor’s degree in business, marketing, communication, or related fields with a minimum of 4 years of experience in sales, preferably in a B2B food or hospitality industry.
• Proven track record in B2B sales and conversion.
• Must have good relationships with lounges, clubs or restaurants that are easily convertible.
• Excellent numerical, interpersonal, communication and people management skills.
• Tech savviness and a willingness to work with/sell SaaS.
• Proven ability to meet and exceed sales Targets.
• Proven track record of successfully managing customer relationships.
• Strong verbal and written communication skills.