Job Objective

• Responsible for coordinating the brand’s activities – sales, advertising, promotion, marketing research and distribution.
• Accountable for delivering the brand’s profit, volume and market share objectives.

Duties & Responsibilities

• Formulate brand’s long-term strategy to effectively reach customers.
• Oversees the brand’s marketing life cycle.
• Manages day-to-day progress of product marketing planning and execution.
• Maintains brand integrity across product lines, advertising, and all other internal and external communication as it pertains to assigned brand.
• Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing plans.
• Conducts market research and identifies and tracks market trends.
• Define and manage the brand’s advertising and promotion strategies.
• Closely monitor and analyze sales volumes, market share trends and competitive activity.
• Provide monthly product updates to management.

Minimum Education Qualifications and Experience

• A Bachelor’s Degree in any Business related discipline.
• 3 – 5 years field experience in product management, brand advertising and/or marketing.

Required Competencies:

Knowledge:

• Sales and marketing
• Customer service
• Communications and media
• Public relations.
• Candidate must be a Female, for gender balance.
• Candidate should live within Lekki axis, Ikoyi, Gbagada, Yaba and its environs

Skills:

• Communication skills
• Interpersonal skills
• Negotiation skills
• IT skills
• Execution.