Marketing Officer needed at News Central TV

About the job

• As a Marketing Officer, you drive revenue growth, build strategic partnerships, and enhance the News Central brand through creative marketing solutions.

Responsibilities

• Generate revenue for News Central.
• Achieve monthly/quarterly sales goals.
• Liaising with Media Agencies to procure campaigns for the television station 
• Identify strategic partners that will create awareness, help build the News Central brand, close deals and reduce operational expenses for the company through barter or discounted arrangements
• Search for advertising or sponsorship opportunities for the Station and ensure that the brand is a good fit with listeners or the style of different shows.
• Day-to-day contact via phone and email with agency contacts.
• Weekly WIP meetings with key agency contacts.
• Ensure that the correct advertising materials are delivered to the Station and shared with the appropriate departments in time for campaigns.
• Accommodate and prioritize several concurrent advertising campaigns.
• Problem-solving within the context of the job.
• Following up with clients to ensure payments are made based on agreed terms
• Building and maintaining a database of key contacts across media and potential client sectors.