Marketing Officer needed at Qatar Airways

Specific Accountabilities Include

• Support Marketing Manager/Marketing Specialist with the annual marketing plan within the assigned budget to meet revenue objectives and KPI targets
• Support in the development of target-oriented B2B and B2C campaigns based on specific customer segmentation and market intelligence.
• Assist the wider Regional Marketing, Digital and Loyalty teams in the development and amplification of Africa campaigns to achieve campaign targets.
• Ensure ongoing measurement and optimization of all marketing budget spend to ensure objectives are being met.
• Observe and comply with all procurement, finance and contractual policies and procedures to ensure the region is compliant with company requirements.
• Maintain brand, messaging, style and tone consistency in all marketing artwork and messaging
• Assist to deliver events and exhibitions to the required QR standard.
• Ensure post activity and campaign evaluations are produced, identifying effectiveness of activity and quantitative ROI.
• Leverage local sponsorships and partnerships (Airports and Tourism Boards) to drive awareness and revenue in the market

Be part of an extraordinary story

• Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community. Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before. Together, everything is possible.

Qualifications
The successful person will have:

• Ideally, a Bachelor’s Degree in Marketing, Communications or a relevant field with at least 4 years marketing generalist experience, ideally within the Aviation/travel industry.
• Excellent knowledge of Word/ PowerPoint/ Excel.
• The ability to prioritize, organize and coordinate projects; effectively present and resolve critical business initiatives within corporate functional areas.
• Strong commercial acumen
• Team player with a positive attitude