Marketing and Communications Assistant needed at Siella Red Digital

Job Summary

• The Marketing and Communications Assistant will support the Marketing and Communications Lead in managing all promotional activities for the agriculture conference.
• This role involves coordinating social media, email campaigns, press releases, and other marketing efforts before and after the event to maximize visibility and engagement.

Responsibilities

• Assist in developing and executing a comprehensive marketing and communication plan for the conference across various platforms, including social media, email, and press.
• Manage social media accounts, creating and scheduling posts, monitoring engagement, and responding to comments and messages.
• Support the creation and distribution of email campaigns, newsletters, and other digital communications to promote the conference and engage with the audience.
• Assist in drafting and distributing press releases, media advisories, and other public relations materials.
• Coordinate with the graphic design team to develop promotional materials, including flyers, banners, and digital content.
• Track and analyze the performance of marketing campaigns, providing insights and recommendations for improvement.
• Maintain and update the conference website with the latest information, including speakers, agenda, and registration details.
• Monitor media coverage and compile press clippings and reports for post-event evaluation.
• Assist in managing the conference’s public relations activities, including liaising with media contacts and handling press inquiries.
• Support the creation of post-event content, including thank-you emails, social media posts, and event recaps.

Qualifications

• Bachelor’s degree in marketing, Communications, Public Relations, or a related field.
• Previous experience in marketing, communications, or public relations is preferred.
• Strong written and verbal communication skills, with an eye for detail.
• Proficiency in social media platforms (Facebook, Twitter, LinkedIn, Instagram) and email marketing tools (e.g., Mailchimp).
• Experience with content creation, including copywriting and basic graphic design.
• Ability to work independently and as part of a team, managing multiple tasks and deadlines.
• Familiarity with website content management systems (CMS) and analytics tools is a plus.
• Creativity and a proactive approach to problem-solving.